To help us better understand the user experience with digital events, Ray Wang, CEO and founder of a Silicon Valley-based advisory firm Constellation Research, and I invited Jon Reed to join our weekly show DisrupTV. Reed is a frequent contributor to our show and one of my favorite guests. Pre-pandemic, Reed and I would meet in person at numerous technology and industry conferences prior to the pandemic. I always appreciate the opportunity to learn from Reed. In our conversation, Reed provided seven things to avoid with digital events and seven considerations to enhance the user experience and overall engagement levels. Reed spoke to us about a parade of mediocrity with respect to virtual events.
7 experiences to avoid during a virtual events
7 experiences to enhance your virtual events
Reed has written several articles on improving virtual events. Reed also talked about the difficulty of digital transformation. The pain and suffering of the pandemic is real and accelerating transformation may not always address the difficulties that so many businesses are facing today. I highly encourage you to watch our entire conversation with Reed. I also highly encourage you to read his articles regarding the latest news in the enterprise.
